Home//Compare//ASUS ProArt 27" 4K Monitor vs LG 27-inch OLED Gaming Monitor

ASUS ProArt 27" 4K Monitor vs LG 27-inch OLED Gaming Monitor — Which Is Better?

Monitor · Updated September 2026 · Live prices
Overall Winner
ASUS ProArt Display 27” 4K HDR Professional Monitor (PA279CRV) - IPS, UHD (3840 x 2160), 99% DCI-P3/Adobe RGB, ΔE < 2, Calman Verified, USB-C PD 96W, DisplayPort, Daisy-Chain, Ergonomic, 3yr Warranty
A
ASUS ProArt 27" 4K Monitor
ASUS
Amazon BSR #3,081
$399.00
was $429.00
View deal →
LG 27GX704A-B 27-inch Ultragear QHD (2650x1440) OLED Gaming Monitor 240Hz, 0.03ms, NVIDIA G-Sync Compatible, AMD FreeSync Premium Pro, VESA Display HDR TrueBlack400, HDMI 2.1, DisplayPort, Black
B
LG 27-inch OLED Gaming Monitor
LG
Amazon BSR #3,117
$399.99
was $449.99
View deal →

Pros & cons

ASUS ProArt 27" 4K Monitor
Wide color gamut with 99% DCI-P3 and Adobe RGB coverage
Calman Verified and factory pre-calibrated to Delta E < 2 color accuracy
Extensive connectivity options including DisplayPort and USB-C
Ergonomic design with 3-year warranty
May not be suitable for budget-conscious buyers
Limited to a 27-inch screen size
No built-in speakers or audio capabilities
LG 27-inch OLED Gaming Monitor
Ultra-smooth gameplay with up to 240Hz refresh rate
Vivid colors and intensity with OLED display
Deep blacks and dazzling highlights with VESA DisplayHDR True Black 400
Eye comfort with three UL certifications
Glossy finish may cause glare in bright environments
No adjustable height or ergonomic features mentioned
Premium price tier may deter budget-conscious buyers

Composite Score

ASUS ProArt 27" 4K Monitor
56/100
VS
LG 27-inch OLED Gaming Monitor
55/100
Amazon Demand (50%)
56%
56%
Value Metric (30%)
59%
61%
Deal Timing (20%)
50%
62%

Quick verdict

Overall Winner
ASUS ProArt 27" 4K Monitor
Best Value
ASUS ProArt 27" 4K Monitor
Highest Demand
Tie
Best Deal Timing
LG 27-inch OLED Gaming Monitor
TL;DR
  • Right now — ASUS ProArt 27" 4K Monitor: $399.00, down from $429.00, Amazon BSR #3,081.
  • Right now — LG 27-inch OLED Gaming Monitor: $399.99, down from $449.99, close to its low of $379.00, Amazon BSR #3,117.
  • If price matters most, the ASUS ProArt 27" 4K Monitor is $399.00.
  • Composite pick (demand + value + deal): ASUS ProArt 27" 4K Monitor.

Winner by category

CategoryASUS ProArt 27" 4K MonitorLG 27-inch OLED Gaming MonitorWinner
ValueASUS ProArt 27" 4K Monitor$0.99 cheaper
DemandTieBSR #3,081
Deal ScoreLG 27-inch OLED Gaming Monitor62/100
OverallASUS ProArt 27" 4K MonitorDemand + value + deal

Price comparison

ASUS ProArt 27" 4K Monitor
$399.00
Lowest ever: $399.00
50/100
Difference
$0.99
LG 27-inch OLED Gaming Monitor
$399.99
Lowest ever: $379.00
62/100

Price history

ASUS ProArt 27" 4K MonitorLG 27-inch OLED Gaming Monitor
A lowest ever$399.00
B lowest ever$379.00
Current A$399.00
Current B$399.99

Key specs

Full specifications

SpecASUS ProArt 27" 4K MonitorLG 27-inch OLED Gaming Monitor
Size14.3" x 24.1" x 1.7"27 inches
ColorBLACKBlack
ModelPA279CRV27GX704A-B.AUS
BindingPersonal ComputersPersonal Computers
Depth In24.18.7
Usb Port
Warranty5-year warranty (3 years + 2 years extension with online registration)2-Year Parts and Labor
Width In8.4623.8
Height In16.0721
UnitCount11
Weight Lb18.2515.9
Dimensions8.46"W × 24.1"D × 16.07"H23.8"W × 8.7"D × 21"H
ReleaseDate2024-01-05T00:00:01Z2025-09-17T00:00:01Z
ProductGroupPersonal ComputerPersonal Computer
ItemPartNumberPA279CRV27GX704A-B.AUS
Amazon Sales Rank30813117

Price intelligence

◆ HawkShift AI
17 scans
Every 0.8d avg
Current Price
$399.00
Predicted 7D
$399.00
$0.00 (0.00%)
Predicted 30D
$399.00
$0.00 (0.00%)
AI Signal
Watch
25% confidence
Price
EMA
Forecast
Low
$399.00
Avg
$399.00
High
$399.00
Now
$399.00
Price Intelligence
TrendFLAT
Confidence25%
Volatility0.0%
Data QualityMedium
Scan Freq0.8d
Key Levels
Resistance$399.00
Support$399.50
All-Time High$399.00
All-Time Low$399.00
AI Factors
🌙 SeasonalNone
🏷 Promo 7D5%
📅 Next Event
Labor Day Sale
Recommendation
Watch
Only $399.00 observed so far (no real high/low range) — set an alert
Price Range
$399.00$399.00
0th percentile
Confidence Intervals
7 Day
$395.01$402.99
30 Day
$395.01$402.99
Trend Strength
0.00Weak
R² SCORE
Price Momentum
0.00%
vs last 7 scans
◆ HawkShift Price Intelligence · Predictions updated every scan
◆ HawkShift AI
14 scans
Every 0.9d avg
Current Price
$399.99
Predicted 7D
$377.65
$22.34 (5.59%)
Predicted 30D
$369.52
$30.47 (7.62%)
AI Signal
Wait
11% confidence
Price
EMA
Forecast
Low
$379.00
Avg
$403.81
High
$433.72
Now
$399.99
Price Intelligence
TrendDOWN
Confidence11%
Volatility25.4%
Data QualityMedium
Scan Freq0.9d
Key Levels
Resistance$433.72
Support$379.62
All-Time High$433.72
All-Time Low$379.00
AI Factors
🌙 SeasonalNone
🏷 Promo 7D85%
📅 Next Event
Labor Day Sale
Recommendation
Wait
High probability of sale event in next 7 days
Price Range
$379.00$433.72
38th percentile
Confidence Intervals
7 Day
$360.05$408.73
30 Day
$360.05$442.05
Trend Strength
0.30Weak
R² SCORE
Price Momentum
+5.54%
vs last 7 scans
◆ HawkShift Price Intelligence · Predictions updated every scan

Feature differences

ASUS ProArt 27" 4K Monitor has Usb Port

Performance analysis

Deal timing

ASUS ProArt 27" 4K Monitor: $399.00, down from $429.00, Amazon BSR #3,081. LG 27-inch OLED Gaming Monitor: $399.99, down from $449.99, close to its low of $379.00, Amazon BSR #3,117.

Demand

Both products show similar Amazon demand. Prefer the better price or the specs that match your use case.

Value

At $399.00, the ASUS ProArt 27" 4K Monitor is $0.99 cheaper. The gap is small — decide on demand and specs, not pennies.

Overall

On HawkShift’s Amazon composite (demand + value + deal timing), the ASUS ProArt 27" 4K Monitor leads. This is not a star-rating verdict — it’s price and marketplace demand.

Who should buy each

Buy the ASUS ProArt 27" 4K Monitor if...Recommended
This monitor is for professionals and creatives in the electronics category, with standout capabilities in color accuracy and connectivity. It has a high demand signal and is currently priced below list. The 3-year warranty and Calman Verified certification add to its value. Buy if you need professional-grade color accuracy and connectivity.
● Good buy
Buy the LG 27-inch OLED Gaming Monitor if...
Gamers seeking high-refresh-rate monitors will find this option appealing. The 240Hz refresh rate and 0.03ms response time enable smooth gameplay. With high demand in this category and a price at or near list, it's a solid choice for those needing high-speed performance. Buy if you prioritize speed and OLED clarity.
○ Wait for a price drop

Frequently asked questions

Which is better: ASUS ProArt 27" 4K Monitor or LG 27-inch OLED Gaming Monitor?
Based on our composite score, the ASUS ProArt 27" 4K Monitor is the stronger overall choice with a score of 56/100 vs 55/100. That said, the LG 27-inch OLED Gaming Monitor is still a solid product — if it's cheaper or better suited to your use case, it remains a good buy.
Is the price difference between ASUS ProArt 27" 4K Monitor and LG 27-inch OLED Gaming Monitor worth it?
The ASUS ProArt 27" 4K Monitor is $0.99 cheaper at $399.00. The difference is small enough that it shouldn't be the deciding factor — focus on which product better matches your use case.
Which has stronger Amazon demand: ASUS ProArt 27" 4K Monitor or LG 27-inch OLED Gaming Monitor?
Both products show similar Amazon demand signals. Compare specs and current price to decide.
Who should buy the ASUS ProArt 27" 4K Monitor vs the LG 27-inch OLED Gaming Monitor?
Buyers who want the proven option with stronger overall metrics should go with the ASUS ProArt 27" 4K Monitor. Budget-conscious buyers should lean toward the ASUS ProArt 27" 4K Monitor at $399.00.
Is now a good time to buy either the ASUS ProArt 27" 4K Monitor or the LG 27-inch OLED Gaming Monitor?
Right now the ASUS ProArt 27" 4K Monitor is $399.00, its lowest tracked price; the LG 27-inch OLED Gaming Monitor is $399.99 and we expect it to fall — worth waiting. See the full price intelligence for each below.
HawkShift
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