Pricing

Start small. Grow into it.

Every plan gets all of Concierge. Plans only differ in how many interactions, products and storefronts you need.

Launch offer Half price for your first 6 paid months, on every paid plan.

Shopify stores start on Free without billing approval. Your paid-plan trial starts only after you approve the plan on Shopify; billing begins after the trial ends.

FreeShopify only

Try Concierge with your full catalog.

No subscription fee
$0/mo

Upgrade whenever you’re ready

250 interactions a month

Free includes your full catalog subject to fair use. Exceptionally large catalogs or resource demands may result in limits, suspension or withdrawal of Free access, with notice. Fair use terms

Start free
  • Every Concierge capability
  • Your full catalog
  • 1 Shopify storefront
  • Self-serve help
Starter30 days free

A store getting started with AI.

$59 Half price
$29.50/mo

For your first 6 paid months, then $59/month

2,000 interactions a month
Start free trial
  • Every Concierge capability
  • Up to 2,500 products
  • 1 storefront
  • Standard support
  • Extra interactions $0.025 each
Recommended
Growth30 days free

Growing brands with steady traffic.

$169 Half price
$84.50/mo

For your first 6 paid months, then $169/month

6,000 interactions a month
Start free trial
  • Every Concierge capability
  • Up to 10,000 products
  • 1 storefront
  • Priority support
  • Extra interactions $0.02 each
Scale30 days free

High-volume and multi-store brands.

$449 Half price
$224.50/mo

For your first 6 paid months, then $449/month

15,000 interactions a month
Start free trial
  • Every Concierge capability
  • Up to 25,000 products
  • Up to 3 storefronts
  • Priority support and a setup call
  • Extra interactions $0.015 each

Enterprise

Many stores, very large catalogues or your own search infrastructure. Custom volumes, custom terms and dedicated support.

Getting started · three ways in

Live on your store without a project.

Built for Shopify

Install the app and Concierge reads your catalogue, prices and stock on its own.

InstallReviewGo live

WooCommerce, Magento, Wix, Squarespace

Available October 16 on every paid plan. Connect your store, Concierge reads your catalogue, and it goes live on your storefront.

Connect your storeConcierge reads your catalogueGo live

Build with the API

Your own interface, your own app. Concierge does the thinking; you own the experience.

Get a keyCall the APIShip
What you get · on every plan

What Concierge does for you.

  • Our own search engineWord and meaning search on HawkShift’s search servers, re-ranked for shopping relevance.
  • Knows your whole catalogueEvery product, variant and size, kept in sync.
  • Every size and colour, checkedLive stock for each option, and the exact one added to the cart.
  • Several asks at onceA whole outfit or a room in one message, a shelf for each.
  • MultimodalUnderstands photos; answers with cards, tables and comparisons.
  • Researches the webReviews and expert sources, summed up with links.
  • Expert adviceExplains what matters, so shoppers buy with confidence.
  • Acts for shoppersCarts, lists, order tracking and price watches.
  • Your store’s answersShipping, returns and FAQs from your policies, your website and what your team writes in.
  • Hands off to your teamWhen a shopper needs a person, Concierge drafts the message and it lands in your inbox.
  • Knows signed-in customersRecognises them, and answers about their own orders and tracking.
  • Theme StudioGlass or Classic, your colours, floating or side by side. No code.
  • Your prices, alwaysLive prices and stock from your catalogue. Research adds reviews and expertise, never other stores’ offers.
  • Demand signalsWhat shoppers want, and what to stock next.
  • Shopper-controlled memoryThey choose what Concierge remembers.
  • Receipts for every actionYou can see what it did, and why.
  • Ready for AI agentsThree levels for shoppers’ own AI agents: an MCP connector, the open commerce protocol and WebMCP. The connector, the open protocol and WebMCP open with our launch on October 9: on Shopify first, and on every other platform from October 16.
Compare plans

Side by side.

FreeStarterGrowthScale
Price
Per month$0$59$169$449
First 6 paid months—$29.50$84.50$224.50
Free trial—30 days, 1,200 interactions30 days, 1,600 interactions30 days, 2,500 interactions
Thank-you interactions included above—2006001,500
Usage
Interactions a month2502,0006,00015,000
Extra interactionsPauses until next month$0.025 each$0.02 each$0.015 each
ProductsYour full catalog2,50010,00025,000
Storefronts111Up to 3
WooCommerce, Magento, Wix, Squarespace (from October 16)Shopify only
Concierge
Catalogue search on our own search engine
Every size and colour, checked live
Find by photo
Web research and expert advice
Carts, lists and order tracking
Price and stock watches
Shopper-controlled memory
Store policies and website answers
Handoff to your team
Theme Studio
AI agent levels
For your team
Weekly brief
Insights dashboard
API access
SupportSelf-serveStandardPriorityPriority + setup call
Questions

Good to know.

What counts as an interaction?

An interaction is one shopper message and Concierge’s answer, however much work it takes. Searching your catalogue, checking stock, researching the web or comparing products all happen inside that one answer.

What happens if I use up my interactions?

During a free trial, Concierge pauses when its complimentary interactions run out; no extras are charged. You can choose to end the trial early and start your paid plan through Shopify approval. After the trial, paid plans keep answering until your approved extras cap is reached, with extra interactions billed at your plan’s rate. We email you at 80% and 100% of your plan. On Free, Concierge pauses until next month.

How does the launch offer work?

Every paid plan is half price for your first 6 paid months. It starts after your free trial, then your plan continues at its regular price.

How does the free trial work?

Shopify stores start on Free with their full catalog and 250 interactions a month; Free does not need a trial or billing approval. A paid plan’s 30-day trial starts only after you approve it on Shopify. Trial totals are 1,200 interactions for Starter, 1,600 for Growth and 2,500 for Scale, including the complimentary bonuses of 200, 600 and 1,500. An existing trial keeps its expiration and usage when you change plans; it does not restart. Shopify billing begins after the trial ends, with the exact dates shown before you approve. Use all your trial interactions early and you can start your paid plan from the Plan page. Cancel before the trial ends and you pay nothing.

How am I billed?

Shopify stores pay through their Shopify bill, and Shopify’s billing terms apply. Other storefronts are billed monthly; we set it up with you during installation.

Can I use Free with a very large catalog?

Free includes your full catalog and 250 interactions a month, with no fixed product-count limit. Fair use applies: exceptionally large catalogs, many variants or unusually frequent updates can create costs or service demands that we cannot support on Free. We may limit catalog processing, suspend or withdraw Free access with notice and an opportunity to resolve the issue or choose a suitable paid plan. Urgent security or significant service disruption can require an immediate pause. We never automatically upgrade you or charge you. See the Free plan and fair use section of our Terms of Service for details.

Can I change plans or cancel?

Yes, anytime. Move up or down a plan whenever you like, and cancel by uninstalling the app on Shopify or telling us.

Does it work if I’m not on Shopify?

Yes. WooCommerce, Magento, Wix and Squarespace open on October 16, on every paid plan, and any storefront can use the API and widget today. The Free plan is for Shopify stores.

Is the search really your own?

Yes. Concierge searches your catalogue with HawkShift’s own search engine, on our own search servers: word and meaning search together, re-ranked for shopping relevance, across every product, variant and size. It never sends shoppers to other stores.

What about shoppers who use their own AI agent?

Concierge meets them at three levels: a connector they add in ChatGPT or Claude, an endpoint on the Universal Commerce Protocol, and WebMCP tools on your storefront. The connector, the open protocol and WebMCP open with our launch on October 9: on Shopify first, and on every other platform from October 16. Every plan gets each level.

Will it make things up about my products?

No. Concierge answers from your catalogue and checks live prices and stock before it tells a shopper anything.

What does it remember about my shoppers?

Only what shoppers allow. They can see, edit or delete what Concierge remembers at any time.

Not sure yet?

Try it first. Decide after.

Ask Concierge anything on a demo store, then come back when you’re ready.